Website Specialist

Lehi, UT
Full Time
Experienced

We are obsessed with the hero's journey at JobNimbus. Every person has a hero's journey. Hermione Granger, James T. Kirk, Frodo Baggins, Anna & Elsa, Nacho Libre, and even YOU! This is our “call to adventure” to come check out JobNimbus. What do you have to lose? You might make a few new friends, learn about a sick new company doing some amazing things, and maybe you’ll even land a new job!

Mission:

We're seeking a data-driven Website Specialist to be the architect of our website's performance and conversion excellence. If you live for A/B testing, possess a keen eye for user experience, and have a knack for transforming website visitors into valuable leads, this role is for you. You'll be instrumental in optimizing pages and forms, meticulously testing and refining every element to ensure a seamless, high-converting journey to make contractors heroes! This isn't just about making things look good; it's about making them perform better, directly contributing to our business growth.

 

What You'll Be Doing:

  • Own and Optimize Conversion Rates: Design, implement, and rigorously analyze A/B and multivariate tests across landing pages, forms, and key website pathways to significantly enhance conversion rates.
  • Form Optimization Expert: Build, test, and iteratively improve various form formats and field combinations to maximize submission rates and lead quality.
  • Landing Page Development & Enhancement: Create, optimize, and maintain high-performing landing pages tailored to specific marketing campaigns, ensuring clear calls-to-action (CTAs) and persuasive copy.
  • Precision Tracking & Analytics: Implement and manage robust channel tracking, including UTM parameters and event tracking via Google Tag Manager (GTM) and Google Analytics 4 (GA4) to provide deep insights into user behavior and campaign effectiveness. Align GA4 data with HubSpot dat
  • Cross-Functional Collaboration: Partner closely with our Designers, Brand, and Marketing teams to align copy, visuals, and user experience (UX). Understanding the full customer journey from customer marketing to customer experience. Driving recurring impact.
  • Continuous Improvement: Proactively identify areas for improvement on the website based on data, user feedback, and industry best practices.
  • Stay Ahead of the Curve: Continuously research and experiment with new CRO methodologies, tools, and website optimization techniques. You have to love what you do - always be learning.
  • AI Supersuit: Are you using AI as a super suit for your role? Max your efforts and shorten your processes. AI is a guiding principle in the JobNimbus marketing team to 100x our effort together.

What Makes You the Hero for This Job:

  • 3-4 years of dedicated experience in Conversion Rate Optimization (CRO) with a strong portfolio of successful tests and measurable results.
  • Proficiency with Webflow and Optimize 
  • Strong understanding of Google Analytics (GA4) and Google Tag Manager (GTM) for comprehensive data collection and analysis.
  • Familiarity with conversion psychology and user behavior principles.
  • HTML/CSS skills for implementing and troubleshooting tests and minor website adjustments.
  • Project management skills—you can take an optimization project from concept to execution and analysis.
  • A truly data-driven mindset—you base decisions on evidence and are comfortable working with performance tracking and KPIs.
  • Excellent collaboration skills—you thrive in cross-functional teams and can effectively communicate technical requirements and insights to non-technical stakeholders.
     

 Superpowers:

  • Ownership. You own the outcomes, drive initiatives, and solve problems proactively. If you need direction and someone to hold your hand, this job is not for you.
  • Customer Obsessed. Everything we build should leave our customers saying, "Aw dip. This product is off the charts cool. Whoever wrote that code deserves a raise!"
  • Proactive Learning. You stay ahead of the curve, continuously learning and implementing cutting-edge technologies.
  • Team Commitment. You build, mentor, and lead a high-performance engineering team that delivers results together.
  • Self Awareness. You know your strengths, weaknesses, and how to surround yourself with the right talent to succeed.
 

Mentor (Hit us up to get more information)

Dustan Halbach - Specialist in hiring amazing people, lover of the outdoors, hunting, fly fishing, snowboarding, hockey and golf.


 

JobNimbus is proud to be an equal opportunity / affirmative action employer. We are committed to equal opportunity regardless of race, color, religion, sex, national origin, sexual orientation, gender identity, age, disability, Veteran status, or other legally protected characteristics. This position may require the successful completion of a criminal background check and/or drug screen. If you have a disability or special need that requires accommodation, please let us know in the application.

If you have any questions regarding this job post, please email [email protected].

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