Senior Director of Marketing Services
We are obsessed with the hero's journey at JobNimbus. Every person has a hero's journey. Hermione Granger, James T. Kirk, Frodo Baggins, Anna & Elsa, Nacho Libre, and even YOU! This is our “call to adventure” to come check out JobNimbus. What do you have to lose? You might make a few new friends, learn about a sick new company doing some amazing things, and maybe you’ll even land a new job!
Mission:
Deliver a world-class, AI-enhanced lead generation experience that empowers roofing contractors to confidently close more deals without pushing a button.
What you’ll be doing:
- Define and own the strategic vision for the JobNimbus Marketing Hub, setting the long-term roadmap for how we deliver world-class marketing services to roofing contractors
- Drive cross-functional alignment on where the business is going, why it matters, and how to measure success
- Own the full P&L for the Marketing Services business, ensuring revenue growth, margin optimization, and scalable operations
Customer and Market Insight
- Conduct in-depth interviews with contractors to uncover needs, validate product direction, and shape customer-centric solutions
- Lead market and competitive analysis across the contractor Marketing landscape to inform positioning, pricing, and go-to-market strategy
- Synthesize customer and field feedback into actionable insights that influence both roadmap and execution
Go-to-Market & Product Launch Leadership
- Lead GTM strategy and execution for new Marketing Services offerings, including messaging, packaging, enablement, and activation plans
- Partner with Sales, Marketing, and CX to ensure aligned launch readiness and strong post-launch performance
- Monitor adoption, feedback, and ROI to refine positioning and accelerate time-to-value
Cross-Functional Leadership & Enablement
- Serve as the connective tissue between Product, Sales, Marketing, CX, and Engineering to ensure seamless delivery of new and existing services
- Create tools, training, onboarding flows, and collateral that empower internal teams to sell, deliver, and support Marketing Services at scale
- Operationalize cross-team workflows to reduce friction and improve internal SLA adherence
AI Innovation & Integration
- Identify and prioritize high-impact AI use cases that improve customer outcomes, increase team efficiency, and drive differentiation (e.g., predictive lead scoring, AI-generated content, automation of onboarding or reporting)
- Evaluate and implement AI tools ethically, securely, and with an eye toward long-term scalability
- Collaborate with Engineering to prototype, test, and launch AI-enhanced solutions built for the contractor workflow
What makes you the hero for this job:
- You have an AI-first mindset and bring deep expertise in marketing services
- You demonstrate extreme ownership and move with urgency
- You make data-driven decisions and excel in developing and leading high-performing teams
- You thrive at aligning stakeholders and optimizing people and processes to hit ARR and churn metrics
- You have a proven ability to conduct voice-of-customer interviews and translate findings into actionable insights
- You are capable of building scalable pricing strategies to drive retention and ARR growth
- You naturally bring stakeholders together and establish shared KPIs and success metrics
Values:
- Ownership. You own the outcomes, drive initiatives, and solve problems proactively. If you need direction and someone to hold your hand, this job is not for you.
- Proactive Learning. You stay ahead of the curve, continuously learning and implementing cutting-edge technologies.
JobNimbus is proud to be an equal opportunity / affirmative action employer. We are committed to equal opportunity regardless of race, color, religion, sex, national origin, sexual orientation, gender identity, age, disability, Veteran status, or other legally protected characteristics. This position may require the successful completion of a criminal background check and/or drug screen. If you have a disability or special need that requires accommodation, please let us know in the application.
If you have any questions regarding this job post, please email [email protected].